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Unofficial Guide to South By Southwest 2015 has ended
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11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
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avatar for Michael Stich

Michael Stich

Rockfish
CGO
Michael Stich is Chief Innovation Officer for Rockfish, a digital innovation partner that drives business for some of the world's largest brands. Michael leads the business innovations, enterprise solutions and technology teams. Prior to Rockfish, Michael served in senior marketing, strategy and venture capital roles for Bridge Worldwide (now Possible), Texas Instruments, McKinsey and Dell. He serves as a frequent speaker and writer on a variety of digital marketing topics, including appearances or articles in Advertising Age, Social-Loco, CES, SxSW, Kantar Retail Forums, OMMA and Connections. He was recognized on the 2013 Who's Who in Shopper Marketing Agencies List by the Path to Purchase Institute. Michael is a happy husband and father of four little ones, and holds a B.S. in computer engineering from Tufts University and an M.B.A. in Marketing from MIT Sloan.