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Unofficial Guide to South By Southwest 2015 has ended
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11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
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avatar for Kevin Ashton

Kevin Ashton

Penguin Random House LLC
Author
Kevin Ashton is the author of "How to Fly a Horse: The Secret History of Creation, Invention, and Discovery." He began his career at Procter & Gamble, where he led pioneering work on RFID (radio-frequency identification), for which he coined the term the “Internet of Things.” He went on to cofound the Auto-ID Center at MIT and led three successful start-ups in the field. His writing about innovation and technology has appeared in The New York Times, the Atlantic, Quartz, and Medium.