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Unofficial Guide to South By Southwest 2015 has ended
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11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
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avatar for Heather Trussell

Heather Trussell

Memory Lane Music Group/Royalty Solutions Corp
SVP
Heather Trussell is Sr. Vice President of Memory Lane Music Group, a full-service, independent music publishing company representing a multi-genre catalog of songs that have been recorded by some of the industry’s finest artists including Louis Armstrong, Dean Martin, Ella Fitzgerald, Beyoncé, Jay-Z, Mariah Carey, Kenny Chesney, Drake, Michael Bublé, Rod Stewart and Roberta Flack. Heather joined Memory Lane in 2001 and has been instrumental in expanding the company’s presence and reach in the market through the opening of Memory Lane’s West Coast office, multiple singer-songwriter signings, and high-profile synchronization placements with companies such as Coca-Cola, Disney-ABC, Buick, Kellogg’s, Sonos, NBCUniversal, Fox Broadcasting, Macy’s, Maryland Lottery, Nestlé, Universal Film & TV, and DreamWorks. Additionally, she played a key role in the formation of Memory Lane’s sister company, Royalty Solutions Corp. In 2001, Heather received her MA in Music Business from the Steinhardt School Of Education at New York University. She holds a BA in Advertising & Broadcasting from Northern Arizona University.