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Unofficial Guide to South By Southwest 2015 has ended
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11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
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avatar for Geoffrey Long

Geoffrey Long

USC Annenberg Innovation Lab
Technical Dir Research Fellow
Geoffrey Long (geoffreylong.com) is a storyteller, scholar, designer and consultant exploring emerging entertainment platforms and the future of entertainment. Having previously been the Lead Narrative Producer for Microsoft Studios (where his projects included the Xbox One, SmartGlass, Quantum Break, Adera, Ryse and Halo), in a think tank under Microsoft's Chief Experience Officer and Chief Software Architect, a researcher and Communications Director for the Singapore-MIT GAMBIT Game Lab, a magazine editor and a film producer, Geoffrey now serves as the Technical Director and a Research Fellow for USC's Annenberg Innovation Lab, exploring storytelling with virtual reality, augmented reality, wearables and the Internet of Things, and consulting for such clients as BET, Cisco, Disney, FOX, IBM, the Los Angeles Times, Warner Bros and the City of Los Angeles. Geoffrey is an alum of MIT's Comparative Media Studies program, a FoE Fellow with Futures of Entertainment, and a co-editor of the Playful Thinking book series from MIT Press. His writing has appeared in the extended edition of Spreadable Media by Jenkins, Green and Ford; The Comics Journal's Guttergeek; and the Journal of Transformative Works and Cultures. His white paper How to Ride a Lion: A Call for a Higher Transmedia Criticism was published in 2011, and his Master's thesis, Transmedia Storytelling: Business, Aesthetics and Production at the Jim Henson Company was released in 2007. Geoffrey has served on the editorial boards of Eludamos and the Journal for Transformative Works and Cultures, and he frequently speaks at such conferences as SXSW, CES,the Game Developers Conference, the LA Film Festival, Storyworld, Transmedia Hollywood, Futures of Entertainment, SIGGRAPH, SCMS, and FuturePlay.