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avatar for Eric Sheinkop

Eric Sheinkop

Music Dealers
Eric Sheinkop is Co-Founder and CEO of Music Dealers (musicdealers.com), a global music licensing tech company that has disrupted the traditional music industry model to create a new route for artists to break their music. Boasting the world's largest licensing database of indie musicians, Music Dealers helps leading global brands find credible ways to integrate music into their marketing. Sheinkop has brokered 'industry first' partnerships with brands and agencies designed to deliver network efficiencies and a more authentic connection between a brand and its consumers. This innovative approach has earned Eric multiple industry awards including Billboard Magazine’s “30 Under 30” and "Music Man of the 21st Century” by Crain’s Business. Sheinkop is co-author of Hit Brands: How Music Builds Value for the World's Smartest Brands, released in 2013. Hit Brands is an essential guide to marketers on how to strategically and effectively use music to drive value for their business.

My Speakers Sessions

Thursday, March 19

2:00pm CDT

Why You Matter to Brands/Why Brands Matter to You ACC Room 10BDiane Andreoni • Wendy Colonna • Eric Sheinkop • Maureen Traynor

3:15pm CDT