David Polfeldt has been working with games since the late 90’s, starting at Icon Medialab and eventually joining Massive Entertainment in 2005. With a background in the Swedish comic underground scene, he later graduated from Konstfack with an MFA in Graphic Design & Illustration. He has held positions in both TV and Advertising as Art Director, Head of Production, Chief Creative Officer, Director of Marketing, and since 2000 he has been managing several successful Swedish game studios. Currently the Managing Director at Ubisoft’s Massive, David has the ultimate responsibility for all aspects of the projects produced at the studio. Massive has an impressive history of high-quality titles, ranging from Ground Control and World In Conflict to Assassin’s Creed Revelations and Far Cry 3. More recently the studio has also released the groundbreaking Just Dance Now which brings the worlds biggest dance game to the mobile market. Current projects also involve Tom Clancy’s The Division and Uplay for PC.