Unofficial Guide to South By Southwest 2015 has ended
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11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
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avatar for Belén Santa-Olalla

Belén Santa-Olalla

Transmedia Storyteller LTD/Conducttr
Sr Creative Consultant
Belén Santa- Olalla is Senior Creative Consultant at Transmedia Storyteller LTD , London . Along with Robert Pratten, she has done consulting work for various transmedia corporations in Los Angeles, Mexico , Sao Paulo , Perth, Lima , Madrid , apart from working as Conducttr Product Manager. In Spain, she led the transmedia experience 19reinos.com for the launch of Game of Thrones 4th season on Canal+ . She also works as docent collaborator in post graduate programs dedicated to the study of transmedia storytelling and branded content in Editorial Unit , INESDI , UC3M - DRAFTFCB . She is founder of Meetup Transmedia Madrid, directs the Spanish section of Transmedia Podcast and she’s the author of the blog Universo Transmedia. Graduated with a degree in Audiovisual Communication from Universidad Complutense, and a BA (Hons) First Class in Media Practice and Theory in Sussex University, Brighton, she has been working in the field of narrative development as stage director, producer, teacher, actress and creativity coach since 2003. She has also worked in the Department of Marketing and Market Research at UCM doing research on the use of second screens with on-device technologies, and also in the field of Mobility Solutions in Creadsmedia .