Unofficial Guide to South By Southwest 2015

According to Nielsen’s 2014 Q1 numbers, consumer usage of interactive music and video streaming services is growing – topping a total of 34.3 billion streams in just the first quarter of the year. At the same time, download sales are declining. Historically, the channels of royalty collection were few and significant. Today, royalty revenue consists of micro pennies across multiple sources and distributors. Learn what songwriters and publishers can do to make sure they are collecting royalties due to them and what they need to do to make sure they are not leaving any money on the table.

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The jukebox has been around for 100+ years. There was vinyl, compact discs, and now, we have touch-screen jukeboxes that glow like an overgrown cellphone in the corner of your favorite bar. Jukeboxes have historically sat right in the middle of all the best bar debates, eased the pain of the lonely, and started fires in the hearts of lovers. All this said..."same as it ever was"?? Not entirely. Jukeboxes are ever-changing machines tapped into popular culture every day, providing a nightly soundtrack to thousands, and teaching us about music consumers in various niche markets. Let's explore the possibilities of a digital jukebox network, and see how people interact with their favorite tunes in bars and clubs.

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Learn about all of the areas where songwriters and artists make money in today’s world of music for both new and traditional media. Good and bad deals will be explained as well as the actual money you should make from every area. Whether it’s a micro penny from a web caster, a $5 royalty for a live club appearance, a $2,205 “synch” license for a song on The Voice, a $500,000 pay out for a song in a national advertising commercial or 2 million dollars in performance royalties from ASCAP, BMI or SESAC for the #1 song of the year.

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Collecting performance royalties for music in commercials is a specialized process that has rapidly evolved in the last few years. Panelists will discuss current collection processes, challenges producers face, critical resources, and anticipated industry changes. Music providers frequently don't realize the royalties that can be made from commercial music. Even when they do, they often have no idea how to get their money. An insurance company's radio campaign recently brought its composer $30k for 18 months of airplay.

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Ten years ago, YouTube pioneered the pathway for artists to gain significant revenues from their video assets. Today, there are many more ways to optimize return on your video investment. This group of video experts will explore and highlight the best current approaches to making the most from your fans’ insatiable appetite for imagery.

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