Unofficial Guide to South By Southwest 2015 has ended
Unfortunately, we won’t be offering a 2016 guide. Please use Do512 + Official SXSW

11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
Official details at sxsw.com. South by Southwest, SXSW, and related marks and logos are trademarks of SXSW, LLC., used with permission. Follow @sched + @SouthByFreeNOMS

Back To Schedule
Thursday, March 19 • 5:00pm - 6:00pm
Audience Development for Musicians

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

“If you build, they will come” is a dangerous myth. Comedians believe it’s all about the jokes. Musicians believe it’s all about the music. Writers believe it’s all about the words. And it is…until it isn’t. Artists rarely think they’re starting a business. More than other industries, creatives struggle with the ambiguous path to success. Most artists know how to create, but fail to recognize that art is only one part of their job.
Matt Sandler, musician and founder of Chromatik, will discuss a tactical approach to product (music)-market fit and customer (audience) acquisition. Join for a crash course in maximizing your music as a business.

View official listing on sxsw.com

avatar for Matt Sandler

Matt Sandler

Founder, Chromatik
Matt Sandler is a musician, entrepreneur, and founder of Chromatik. Named one of Entrepreneur Magazine’s “Top 100 Brilliant Companies,” Chromatik is a music technology company redefining how people learn, play, and share music. Its iPad and web applications are used by American... Read More →

Thursday March 19, 2015 5:00pm - 6:00pm CDT
ACC Artist Central in Ballroom E

Attendees (0)