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Sunday, March 15 • 3:30pm - 4:30pm
When Robots Write The News, What Will Humans Do?

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In mid-2014, The Associated Press announced it would use technology from Automated Insights to automate corporate earnings stories. The reaction was dramatic, and many wondered: what will happen to human journalists?
AP managing editor Lou Ferrara and Automated Insights CEO Robbie Allen are ready to tackle that question.
Learn why AP decided to automate content, the impact of automation on the news business, and how journalists have adapted to the change.
Plus, discover the current limits of automated content and explore the possibilities just over the horizon. Will artificial intelligence platforms someday synthesize stories from qualitative data? Can software articulate subjective opinions? What then?
Explore the evolving role that humans will play in the news-making process as both producers and consumers. As people develop innovative ways to augment the machines, they will also derive dramatic benefits from personalized automated content.

View official listing on sxsw.com

Speakers
RA

Robbie Allen

CEO, Automated Insights
Robbie Allen oversees all aspects of Automated Insights as well as leads the software development and information technology teams for the company.
avatar for Lou Ferrara

Lou Ferrara

VP, The Associated Press
Vice president for sports, entertainment and business news at The AP, the world's oldest news agency. Also oversee a portfolio that includes digital products production, interactives and special events such as the Olympics and the World Cup. One of the newsroom leaders in touch with... Read More →


Sunday March 15, 2015 3:30pm - 4:30pm
Hyatt Regency Austin Texas Ballroom 4-7 208 Barton Springs Rd

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