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Tuesday, March 17 • 11:00am - 12:00pm
New Ways for Artists to Make Money

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Come debate the newest music monetization platforms, including the big platforms such as BandPage, Spotify and SoundCloud, to emerging models such as freemium, downstream and fan segmentation. Hany Nada, a top investor in music startups, will discuss ways artists can combine monetization methods to generate optimum revenues. Find out how to take a “whales, dolphins, and minnows” approach to monetization, using free recorded music to reel in minnows (a large fan base), and then offering special content to convert some fans to dolphins (regular paying customers) and others to whales (super fans willing to pay for premium experiences).

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avatar for Hany Nada

Hany Nada

Managing Partner, GGV Capital
Hany Nada is a founding partner of GGV Capital and has worked as a long-term partner with more than 150 companies over the past decade. He is a trusted resource to CEOs on global market development, customer introductions, and M&A/IPO guidance across US and Asian markets. Hany was... Read More →

Tuesday March 17, 2015 11:00am - 12:00pm CDT
Hilton Austin Downtown Salon A

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