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Monday, March 16 • 12:30pm - 1:30pm
Cultures of Advocacy: People, Product and Change

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It’s one thing to face the hard challenges of finding better ways to work and create. It’s another thing to turn a goal of evolving into actions and ideas that colleagues, customers and clients can rally around. This panel will propose creating “cultures of advocacy,” explore what innovation even means for an organization — and whether it should even be a priority — and propose strategies for pushing past the barriers of territoriality and trepidation.

View official listing on sxsw.com

avatar for Elizabeth Brownsen

Elizabeth Brownsen

Exec Dir/Production Operations & Technology, Team One
Elizabeth Brownsen EXECUTIVE DIRECTOR, PRODUCTION, OPERATIONS AND TECHNOLOGY I have over 15 years of digital advertising experience working at top agencies in Portland, New York and Los Angeles. I started my career working for Nike on the first nike.com site, and since then have been... Read More →
avatar for Jefferson Burruss

Jefferson Burruss

Executive Producer, GSD&M
Jefferson is an Executive Producer at GSD&M, a full service advertising and communications agency in Austin, Texas. He focuses on digital production, and leads a team of very smart, talented producers who keep him on his toes. His favorite part of his job is being able to explore... Read More →
avatar for Heather Hvidsten

Heather Hvidsten

Sr Dir of Prod Mktg, Southwest Airlines
I am an executive leader and communications expert that achieves organizational goals through great team work, strategic progressive thinking and the ability to gain alignment aroud a vision.
avatar for Tricia Nichols

Tricia Nichols

Global Lead Consumer Engagement & Partnerships, Gap Inc
As Global Lead of Consumer Engagement, Tricia oversees digital, social, media, emerging platforms and brand partnerships for Gap. Her passion for bringing a consumer-first approach to planning provides a strong compass for navigating an ever-changing marketing landscape and bringing... Read More →

Monday March 16, 2015 12:30pm - 1:30pm
JW Marriott Salon 1 110 E 2nd St

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