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Monday, March 16 • 12:30pm - 1:30pm
Data and the Science of Leadership

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ATTENTION: This session requires advance signup to attend. For Online Schedule: Please utilize the RSVP link below the description to reserve your seat. For SXSW GO App: Use the RSVP 'Find a Timeslot' link. You must have a SXSW Interactive, Gold, or Platinum badge to attend, and, you must have an activated SXsocial account (social.sxsw.com) to reserve a seat. If you have any issues with signing up, please email support@sxsw.com. VERY IMPORTANT: Because of the limited space, we recommend you arrive at least 15 minutes prior to the published start time of this session. If you have not checked in at the room you RSVPed for at least five minutes prior to the session start time, you may lose your seat to an attendee in the waiting list line.
Data makes great decisions. We don’t. Leadership is a science, not an art. The last decision you should make is to never make another decision. Data makes the only great decisions. Get out of its way. Squeaky-wheel meetings are for suckers. When it comes to web development & shopping cart optimization, we now live in an age of ubiquitous A/B tests – even, often A/B/C/D/E/F/G tests. This is *Growth Hacking*. But beyond the web funnel, leaders & the teams along-side of them are still making decisions the old way – fueled by gut & debate. So why isn’t *Leadership Hacking* a thing? Why should strong data-backed decision-making be limited to your web funnel? It shouldn’t. The same disciplined demand for stats & experimentation should be applied to every decision leaders make. We have the desire… & the data… & the algorithms… to make this better. It’s time to embrace the science of leadership. If you’re not looking at data when you make it – then it’s not a decision… it’s a guess.

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avatar for Dan Chuparkoff

Dan Chuparkoff

VP of Prod, Civis Analytics
Dan Chuparkoff is a Software Product, Marketing, & Operations Leader from San Francisco, CA. He is a Product Evangelist, Collaboration Ninja, Developer, Technology Strategist, Digital Implementation Guy, & Author of the forthcoming book, 'Your Outsourcer's Outsourcer Will be a Ro... Read More →

Monday March 16, 2015 12:30pm - 1:30pm CDT
JW Marriott Room 407

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