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Unofficial Guide to South By Southwest 2015 has ended
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11,217 official + unofficial events during SXSW
(last updated March 23, 2015). Our goal is to be the most complete guide. Anything missing?
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Wednesday, March 18 • 12:30pm - 1:30pm
Mad Men (and Women!) of Music

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There are but a few Musical Directors/Executives at the major advertising agencies in the US that guide the music used in advertising and commercials. Join some of them to hear their insight on the craft and process of music in advertising. Some call them the new A&R. Others say that advertising is the new radio. Some even claim that their jobs encompass every aspect of the business of music.

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Speakers
avatar for Paul Greco

Paul Greco

Dir of Music & Radio, JWT
avatar for Todd Porter

Todd Porter

Music Supervisor/EP Experiential/Producer, Goodby Silverstein & Partners
Todd Porter, Music Supervisor + EP Experiential + Producer at Goodby, Silverstein & Partners has been working at Ad agency Goodby, Silverstein and Partners for the past ten+ years. He's placed many of his favorite artists in commercials and also produced a few campaigns for the Super... Read More →
avatar for Josh Rabinowitz

Josh Rabinowitz

EVP/Dir of Music, GREY
Josh Rabinowitz, SVP/Director of Music for Grey Group, has produced 5000+ tracks for commercials, film, TV and the web internationally. These include some of the most high profile initiatives to integrate compelling music with advertising, with such artists as Black Eyed Peas, Run... Read More →
avatar for Rani Vaz

Rani Vaz

SVP/Dir of Music & Radio, BBDO
Rani Vaz is SVP/Director of Music for BBDO New York. A pioneer in her field, Rani is the only woman running a major agency music department. Rani has produced scores, original songs and acted as music supervisor for thousands of projects, producing BBDO’s most memorable music for... Read More →


Wednesday March 18, 2015 12:30pm - 1:30pm
ACC Room 10B Austin Convention Center

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