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Friday, March 13 • 3:30pm - 4:30pm
Publishing Innovation: Next Century Reading

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Reading as we know it has not changed in more than 2,000 years. Book distribution has changed enormously, but the way we read has not evolved. At the same time new entertainment expectations have evolved that include Cable TV, YouTube, Social, Gaming, & Mobile. This has lead to a problem where both kids & adults reading rates are drastically decreasing.
So how does reading engage a new audience in this modern, multimedia & sensory world we live in today?
Reading is the only main-stream entertainment medium without synchronized sound - until now!
This panel will explore different ways to engage modern audiences around reading from adding synchronized movie-style soundtracks, sterilized writing, and near real time user feedback while writing.

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avatar for Ashleigh Gardner

Ashleigh Gardner

Head of Writer and Publisher Partnerships, Wattpad
Ashleigh helps publishers and writers seize new engagement opportunities on Wattpad, while also connecting up-and-coming Wattpad writers with publishers and exciting opportunities. Before joining Wattpad, Ashleigh was director of content management at Kobo, where she focused on expanding... Read More →
avatar for Jason Hovey

Jason Hovey

VP of Business Dev, Booktrack
Jason is a former educator with over 15 years of experience in online media. After an early career as a classroom teacher and technology coordinator, Jason has worked for both large and start up companies in senior product, marketing, and business development roles. He is a former... Read More →

Friday March 13, 2015 3:30pm - 4:30pm CDT
ACC Room 12AB

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