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Friday, March 13 • 4:30pm - 5:15pm
Building Long-Lasting Game Franchises at King

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King launched Candy Crush Saga over two years ago and it remains one of the most popular entertainment franchises of all time. Since then, King has also launched a number of other games that have hit the top of the mobile charts, including Candy Crush Soda Saga, the sister title to Candy Crush Saga. Join a game developer and data scientist from King as they discuss how they combine art and science to build long-lasting game franchises that keep players coming back over the long term.

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avatar for John Almbecker

John Almbecker

Lead Producer Candy Crush Soda Saga, King Digital Entertainment
avatar for Vince Darley

Vince Darley

VP, Data Analytics & Business Intelligence, King Digital Entertainment
Vince Darley is the Vice President Data Analytics and BI at King, a leading interactive entertainment company for the mobile world and creator of games such as Candy Crush Saga. King listed on the NYSE in March 2014 (NYSE: KING).

Friday March 13, 2015 4:30pm - 5:15pm CDT
Palmer Events Center Geek Stage