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Sunday, March 15 • 12:30pm - 1:30pm
Oculus Effect: How VR Will Change TV and Retail

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Oculus Rift and other Virtual Reality technologies are already shifting the landscape for broadcast and digital production. In other areas, such as retail, VR will create entirely new constructs through which consumers will browse for products, evaluate brands and complete their purchases.
In this Meet Up, we'll offer hands-on demonstrations of the latest technology from Occulus Rift and Intel, and share examples of work in broadcast and digital that hints at a possible future for immersive environments on the screen in your living room to the physical retail showroom.
Presented by Saatchi & Saatchi LA.

View official listing on sxsw.com


Ciaran Bossom

Managing Dir, Digital & Social Media Strategy, Saatchi & Saatchi LA
I help my clients, my teams and my company navigate radical shifts in the digital marketplace by crafting and implementing multi-channel digital strategy designed to spark innovation within an organization. My practical experience as a senior digital strategist has been expressed... Read More →

Sunday March 15, 2015 12:30pm - 1:30pm CDT
JW Marriott Room 501

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