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11,217 official + unofficial events during SXSW
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Monday, March 16 • 9:30am - 10:30am
How to Successfully Work with Brand Innovators

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Startup and brand partnerships offer great opportunities to create meaningful outcomes for both sides. While tech companies are eager to work with global brands that bring game-changing budgets, scale and market expertise, they often don’t know how to find or attract such opportunities. When they do connect, how can startups navigate the consideration process to secure a formal, mutually beneficial deal?
Learn best practices from top leaders in corporate innovation, including how to: penetrate the corporate firewall and get on desired brands’ radars; prepare the optimal pitch and package offerings for corporates; anticipate the negotiation and legal process; set the relationship up for success from the beginning.
Pesented by KITE.

View official listing on sxsw.com

Speakers
avatar for Tarah Feinberg

Tarah Feinberg

CMO & Managing Dir, New York office, KITE Solutions Inc
I have spent 15+ years in entertainment and marketing as a translator, creator and ambassador for emerging technologies. I have launched new divisions and practice areas, like the Digital Studio at NBC Universal and iCrossing's social media and real-time content marketing group. Currently... Read More →
avatar for David Min

David Min

VP/Strategic Business Innovation, The Walt Disney Company
DAVID MIN is Vice President Strategic Business Innovation in The Walt Disney Company’s Corporate Strategic Planning and Business Development Group. David is responsible for leading Disney’s engagement with startups and venture capitalists to build strategic partnerships with the... Read More →
avatar for Gregarious Narain

Gregarious Narain

CTO, Chute
Gregarious is the co-founder and CTO of Chute, responsible for architecting and scaling the Chute platform, and was previously the VP of Product at Klout where he helped establish the Klout Score as the standard for online influence through product development and developer outre... Read More →
avatar for John Ross

John Ross

Dir of Customer Solutions, Digital Engagement, PepsiCo
John Ross has been helping build profitable online communities for more than 17 years. Prior to joining PepsiCo Digital and Media Team in 2012, John built a digital skills set ranging from Cox Interactive Media to working with a number of music startups and more recently focused on... Read More →


Monday March 16, 2015 9:30am - 10:30am
Hilton Austin Downtown Salon F 500 E 4th St

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