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Monday, March 16 • 12:30pm - 1:30pm
Giants in Search of Automotive Innovation

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ATTENTION: This session requires advance signup to attend. For Online Schedule: Please utilize the RSVP link below the description to reserve your seat. For SXSW GO App: Use the RSVP 'Find a Timeslot' link. You must have a SXSW Interactive, Gold, or Platinum badge to attend, and, you must have an activated SXsocial account (social.sxsw.com) to reserve a seat. If you have any issues with signing up, please email support@sxsw.com. VERY IMPORTANT: Because of the limited space, we recommend you arrive at least 15 minutes prior to the published start time of this session. If you have not checked in at the room you RSVPed for at least five minutes prior to the session start time, you may lose your seat to an attendee in the waiting list line.
This audience-interactive discussion with 3 global automakers will reveal how important 3rd party innovation, entrepreneurship, and startups are to the success of the auto industry and car makers individually. We'll talk about some of the challenges to integrating young technology into cars like - development cycles, safety and reliability concerns, time-horizon of cars. And we will brainstorm with the audience some of the things they can bring to the OEMs and what the OEMs are looking to entrepreneurs to build - like self-driving car tools, in-car apps, vehicle-to-vehicle communications, and as always - safety enhancements. We will end the discussion with some concrete ways that startups and entrepreneurs can engage car makers directly, how they make venture capital investments, how they pick in-car apps and developers, and where they look for new startup partners.

View official listing on sxsw.com

avatar for Derek Kerton

Derek Kerton

Founder, Autotech Council
avatar for Jenny Kim

Jenny Kim

Investment Mgr, Hyundai Ventures
Jenny Kim is an investment manager with Hyundai Ventures, which focuses on making strategic investments and business partnerships in the United States for Hyundai Motor Company. Hyundai Ventures currently has four areas of interest: 1) intersection of mobile devices, the Internet... Read More →
avatar for Toshiro Muramatsu

Toshiro Muramatsu

Dir, Vehicle Information Technology Division Silicon Valley, Nissan
Toshiro "Toshi" Muramatsu Director, Vehicle Information Technology Division, Silicon Valley, Nissan Motor Corporation
avatar for Nick Sugimoto

Nick Sugimoto

Sr Program Dir of Honda Silicon Valley Lab, Honda
Nick Sugimoto is the Senior Program Director of Honda Silicon Valley Lab (www.hondasvl.com), the open innovation lab of global Honda R&D based in Mountain View, California. Nick oversees Honda’s advanced information technology R&D in Silicon Valley, as well as, strategic partnership... Read More →

Monday March 16, 2015 12:30pm - 1:30pm CDT
JW Marriott Room 208

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