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Friday, March 13 • 5:00pm - 6:00pm
The Power of Invention: Hiring, Firing and Wiring

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A good invention is the ultimate disruptor within any industry and has the power to make a competitor obsolete, even the playing field in a crowded market, or transform a small player into an overnight success. In today's marketplace, understanding and harnessing the power of invention across all crafts is critical to remain relevant and ahead of the curve. The most meaningful change an organization can make is to commit itself to hiring true inventors and re-wiring their organization around a culture of invention.
Hear from Winston Binch and Pete Favat on how they champion invention above all else and have built an inventor workshop, putting their strategic imaginations to work for clients like Taco Bell, Volkswagen and Pop Secret to ideate wildly successful results. And how your organization, no matter the industry or mission, can adopt these same ideals.

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avatar for Winston Binch

Winston Binch

Chief Digital Officer, Deutsch North America
Winston is responsible for agency-wide digital strategy and vision, operations, and business and invention development. He joined Deutsch LA in 2011 and built a team of 190 digital specialists, as a result, digital is now 35% of that office's revenue. In 2014, Creativity named Deutsch... Read More →
avatar for Pete Favat

Pete Favat

Chief Creative Officer, Deutsch North America
As North American Chief Creative Officer, Pete works with the LA and NY offices to deliver award-winning work for Deutsch clients. Since joining Deutsch LA as a partner and chief creative officer in 2013, Pete has led transformative creative work on behalf of Taco Bell, Pizza Hut... Read More →

Friday March 13, 2015 5:00pm - 6:00pm CDT
Hilton Austin Downtown Room 412

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