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Sunday, March 15 • 12:30pm - 1:30pm
When Algorithms Attack

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ATTENTION: This session requires advance signup to attend. For Online Schedule: Please utilize the RSVP link below the description to reserve your seat. For SXSW GO App: Use the RSVP 'Find a Timeslot' link. You must have a SXSW Interactive, Gold, or Platinum badge to attend, and, you must have an activated SXsocial account (social.sxsw.com) to reserve a seat. If you have any issues with signing up, please email support@sxsw.com. VERY IMPORTANT: Because of the limited space, we recommend you arrive at least 15 minutes prior to the published start time of this session. If you have not checked in at the room you RSVPed for at least five minutes prior to the session start time, you may lose your seat to an attendee in the waiting list line.
Googling for African-American names produces ads that ask: "Arrested?" Prospective Grindr users are told that they would also be interested in locating sex offenders. Amazon thinks that readers of programming books might want new underwear. Facebook "like" recycling may have just falsely informed your friends that you "like" Monsanto. All of this happens because content recommendation and ad placement algorithms make promiscuous associations. This panel focuses on those associations that are unintended, unpleasant, and even illegal. From DoubleClick's ad matching to Facebook's EdgeRank, Internet users and media professionals routinely depend upon algorithms that they do not control. This panel of experts will peer into the future of algorithmic fiascoes. We will investigate the risks when you or your business are subject to misbehaving algorithms, then debate the best response.

View official listing on sxsw.com

Speakers
avatar for Karrie Karahalios

Karrie Karahalios

Associate Professor, University of Illinois at Urbana-Champaign
Karrie Karahalios is an Associate Professor in Computer Science and Co-director of the Center for People and Infrastructures at the University of Illinois where she heads the Social Spaces Group. Her work focuses on the interaction between people and the social cues they emit and... Read More →
avatar for Laura Moy

Laura Moy

Sr Policy Counsel, New America Foundation's Open Technology Institute
Laura is an attorney at nonprofit tech policy organization Public Knowledge, where she advocates in Congress and government agencies for balanced copyright policies that encourage creativity, collaboration, and a rich public discourse. For example, she recently helped Congress pass... Read More →
avatar for Christian Sandvig

Christian Sandvig

Steelcase Research Professor, University of Michigan
Christian Sandvig is Steelcase Research Professor and Associate Professor in Communication and Information at the University of Michigan. He is also a Faculty Associate of the Berkman Center for Internet & Society at Harvard University. His research investigates the implications of... Read More →


Sunday March 15, 2015 12:30pm - 1:30pm
JW Marriott Room 208 110 E 2nd St

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