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Saturday, March 14 • 5:00pm - 5:20pm
I See You Made an Effort

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Special introduction by VEEP's Matt Walsh!
“Comedy! Tragedy! Laughter! Tears! To be clear – more laughter than tears!" – Bob Odenkirk

“Annabelle Gurwitch was always one of my favorite actresses, and now she's become one of my favorite writers." – Jill Soloway, executive producer, Transparent

"Annabelle Gurwitch just plain cracks me up." – Bill Maher

"'I See You Made An Effort' by Annabelle Gurwitch is a little like going to get a mammogram with Lucille Ball." – Jeanne Darst, This American Life contributor, author of Fiction Ruined My Family

"Gurwitch is clearly in Nora Ephron territory...infused w/ sharp wit, I SEE YOU MADE AN EFFORT is hilarious." – NPR

Actress and author Annabelle Gurwitch returns to SXSW to kick off the paperback release of her New York Times Bestseller I See You Made an Effort.
Gurwitch, the former host of Dinner and a Movie, whose credits include Seinfeld, Dexter, Boston Legal, and Melvin Goes to Dinner, is the author of You Say Tomato, I Say Shut Up and the Fired! book and documentary, which premiered at SXSW. She's a long time NPR commentator and her writing has appeared in New York Times, Los Angeles Times, Harpers Bazaar, Glamour, and Men's Health among others. Live appearances include the New York Comedy Festival, Carolines on Broadway, UCB, The Comedy Central Stage and The Moth Mainstage. Actress and humorist Annabelle Gurwitch returns with I See You Made an Effort, a book of essays so wickedly funny it may make you forget your last birthday. Not one to shy away from the grisly realities of middle age, the “slyly subversive” (O, The Oprah Magazine) Gurwitch confronts the various indignities faced by femmes d’un certain age with candor, wit, and a healthy dose of hilarious self-deprecation.
Whether falling in lust at the Genius bar, navigating the extensive—and treacherously expensive—anti aging offerings at a department-store beauty counter, coping with the assisted suicide of her best friend, negotiating the ins and outs of acceptable behavior with her teenage kid, or the thudding financial reality of the “never-tirement” generation that leads her to petty theft, Gurwitch’s essays prove her a remarkably astute writer in her prime (in so many ways). Is this the beginning of the Eileen Fisher years? Where does one conduct an affair with a younger man? Is 50 the new 40? Or is 50 still just…50?
Scorchingly honest, surreally and riotously funny, I See You Made an Effort is the ultimate coming-of-middle-age story and a must-read for women of all ages. Reading glasses not included.

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avatar for Annabelle Gurwitch

Annabelle Gurwitch

Author & Comedian, I See You Made An Effort

Saturday March 14, 2015 5:00pm - 5:20pm CDT
ACC Ballroom G